Recent rapid globalisation of manufacturing industries leads to a drive and thirst for rapid adva...

This book offers a comprehensive guide to political campaign communication using functional theor...

Mass communication theories were largely built when we had mass media audiences. The number of te...

A Functional Analysis of Political Television Advertisements is a unique investigation into the e...

Political Election Debates presents theory and research on political leaders debates. Election de...

Because responding to complaints is such an important part of human relations, this type of disco...

Campaign 2000 applies the functional theory of political campaign discourse-analyzing how message...

This book explores the ways in which political parties, in contemporary parliamentary democracies...

This book investigates persuasive attacks on Donald Trump in the 2016 Republican primaries throug...

This book is based on the Functional Theory of Political Campaign Discourse. It adopts a communic...

Proposes a theory and case studies on repairing a damaged or threatened image or reputation.